Aurosó Chocolate

How do you craft authentic indulgence in a market vying for shelf space?

Strip it back to the essentials and let the customer find their piece.

The Brief

Create a high end, low sugar chocolate bar identity that values its ethics but oozes luxury.

The Solution

Mirror the brand’s ethical values with clean and considered design. Draw on the brand’s background and capture the artisanal, small-batch nature of Aurosó whilst instilling luxury into it’s very essence.

During the brand discovery workshop, Will was able to distill down the very essence of our brand. He teased out our authentic brand values laying the foundations for the business’ visuals. Our customers always comment on the beautiful branding and packaging designs he created alongside all our marketing assets and website. The result is beyond my wildest dreams!

Catrin, Founder